The face of the factory girl: Educational rhetoric in the mediation of an historical place
DOI:
https://doi.org/10.21344/iartem.v4i1.779Keywords:
Place identity, Historical stes, Heritage sites, Websites, Iconic pictures, Visual rhetoric, Ideological textsAbstract
World heritage cities and sites convey culture and form understandings of the past as well as show a way to relate to it in a present context. These cities and sites are concrete examples of what to remember; and their mediated rhetoric, as found in
exhibitions and on websites, gives a view into the management of our collective, cultural memory. This article will analyse key elements of the website for New Lanark, a Scottish heritage site, and in so doing will observe how rhetorical agency is shaped through the use of iconic photographs, visual rhetoric and the foregrounding of specific topics. Predominant on this website is the face of a young factory girl, smiling at the viewer. The heritage site thus has its identity formed, but so does the public addressed by this rhetoric. The institutional position of the historical place and its mediated rhetoric point to the fact that world heritage sites are rhetorical educational texts, far from being as neutral as might be expected.
Published
How to Cite
Issue
Section
Copyright (c) 2011 Iben Brinch Jørgensen

This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.
Content published in IARTEM e-journal is - unless otherwise is stated - licensed through Creative Commons License BY-NC-ND 4.0. Content can be copied, distributed and disseminated in any medium or format under the following terms:
Attribution: You must give appropriate credit and provide a link to the license
Non-Commercial: You may not use the material for commercial purposes.
No derivatives: If you remix, transform, or build upon the material, you may not distribute the modified material.
No additional restrictions: You may not apply legal terms or technological measures that legally restrict others from doing anything the license permits.
Notice: No warranties are given. The license may not give you all of the permissions necessary for your intended use. For example, other rights such as publicity, privacy, or moral rights may limit how you use the material.
Authors who publish in IARTEM e-journal accept the following conditions:
Author(s) retains copyright to the article and give IARTEM e-journal rights to first publication while the article is licensed under the Creative Commons CC BY-NC-ND 4.0. This license allows sharing the article for non-commercial purposes, as long as the author and first publishing place IARTEM e-journal are credited.
The author is free to publish and distribute the work/article after publication in IARTEM e-journal, as long as the journal is referred to as the first place of publication. Submissions that are under consideration for publication or accepted for publication in IARTEM e-journal cannot simultaneously be under consideration for publication in other journals, anthologies, monographs or the like. By submitting contributions, the author accepts that the contribution is published online in IARTEM e-journal.